Software Development · Online Marketing
Software that proves itself in production.
For over 20 years I have been responsible for software projects for SMEs, financial institutions and the public sector – from requirements to production. One point of contact, full accountability, absolute confidentiality.Over 20 years of software projects for SMEs, financial institutions and the public sector.
- Experience
- 20+ years
- Clients
- SMEs · Finance · Public
- All from one source
- Idea to operation
Staff
Rosters that write themselves.
Solutions that work in everyday business.
My focus is software. Where a project calls for it, online marketing and content production come on top.
AI integration
Language models integrated into existing systems, ready for production – document processing, internal assistants, process automation. Privacy-compliant and traceable.
Custom software
Tailor-made applications – scalable, maintainable, fully documented.
Web platforms
High-performance portals with a modern front end and a robust back-end architecture.
System integration
Connecting ERP, CRM and third-party systems via versioned interfaces.
Cloud, operations & maintenance
Cloud-native architectures, automated releases, monitoring and further development under defined SLAs.
Process Automation
Recurring workflows automated – less manual work, fewer errors, more time for your business.
Online marketing & SEO
Search engine optimisation, Google Ads and performance marketing – measurable, data-driven and aligned with your goals.
Social media & content
Strategy, management of your channels and content production – copy, images and videos that suit your brand.
Campaigns & advertising
Concept and execution of campaigns online and in print – from the idea through casting and production to evaluation.
Influencer marketing
Selecting suitable creators, briefing and alignment with your brand – from the campaign idea to execution.
Video & live streaming
Multimedia production and professional live streams, for example for events, presentations and meetings.
Graphic Design
Logos, business stationery, print materials and layouts – a consistent look across every channel.
Industries
Experience across many industries.
- Retail & e-commerce
- Banks & financial services
- Public sector & administration
- Media, advertising & publishing
For agencies
Your client stays your client.
I develop behind the scenes.
When I step in
Pitch won, team at capacity
I handle the build, you keep the client relationship.
The client suddenly wants more
The website turns into a portal or a shop. I build the technology behind it.
Tech questions in the pitch
The client wants to know if it’s feasible. I join the meeting and answer the IT questions.
Inherited legacy
A website or software from the previous agency that nobody understands anymore. I clean it up and make it maintainable again.
Services for agencies
Web & Development
Websites & Landing Pages
Built pixel-perfect from your design, with a CMS your clients can maintain.
Campaign Microsites & Contests
On time for campaign launch, including entrant management and GDPR-compliant.
Shops & Product Configurators
From a small shop to an interactive configurator connected to inventory management.
Tracking & Conversion Setup
Analytics, tag management and consent set up properly, so campaign numbers are right.
Interfaces & Data Feeds
Product feeds for Google Shopping and Meta, connections to CRM and newsletter systems.
3D, Animation & Video
3D Animation & Product Visualization
Products, packaging and technology staged photorealistically, even before they exist.
Architectural & Real Estate Visualization
Renderings, camera flights and virtual tours for projects still in planning.
Real-Time 3D & Interactive Experiences
3D configurators, trade-show installations and explorable worlds.
Motion Graphics
Animated logos, explainer videos and social clips.
VFX & Compositing
Effects, green screen and post-production for commercials.
Editing & Color Grading
From raw footage to the finished spot, in any format.
Livestream Production
Multi-camera streams for events, presentations and press conferences.
For Your Agency
Agency Management
Projects, time tracking, clients, quotes and invoices in one place.
Approval Workflows
Client feedback rounds digital and traceable, no more PDF comments by email.
Asset Library
Logos, images and videos for every client, centralized, versioned and easy to find.
Campaign Reporting
Data from ads, analytics and social automatically compiled into client reports.
Resource Planning
Who works on what and when, so bottlenecks show up before deadlines slip.
How we work together
- One fixed point of contact
- Fast responses
- Clean handover and documented code
A structured process – from requirements to production.
Four phases with clear results. You always know where your project stands.
-
Analysis
Requirements gathering, stakeholder workshops, feasibility assessment.
Requirements specification & estimate
-
Architecture
Technology selection, system design, security concept.
Architecture documentation
-
Implementation
Iterative development in sprints, code reviews, automated tests.
Working increments
-
Operation
Deployment, monitoring, maintenance, continuous improvement.
SLA-based operation
Established technologies. Deliberately chosen.
Proven tools instead of experiments – matched to your requirements and your existing system landscape.
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Frontend
- TypeScript
- React · Next.js
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Backend
- Node.js · Go
- Java · .NET
- REST · GraphQL
-
Data
- PostgreSQL
- Redis
- Kafka
-
Infrastructure
- Kubernetes
- Terraform
- AWS · Azure
-
AI
- Claude (Anthropic)
- LLM APIs · RAG
- Agent workflows
-
Methodology
- Scrum · Kanban
- Jira · Confluence
- Git workflows
-
3D & real-time
- Unreal Engine
- Cinema 4D
- Autodesk Maya
-
Compositing & VFX
- After Effects
- DaVinci Fusion
-
Editing & grading
- DaVinci Resolve Studio
- Premiere Pro
-
Design & layout
- Illustrator
- InDesign
-
Broadcast & live stream
- vMix
- Blackmagic ATEM
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AI production
- ComfyUI
- Claude (Anthropic)
-
Online marketing
- Google Ads
- Google Analytics 4
- Google Tag Manager
- Google Search Console
Paul-Daniel Kardos
I take software from the first idea to day-to-day operation. Personal, reliable, from Vienna.
For over 20 years I have worked in software development, mostly in project leadership. I lead projects from the first requirement to stable operation and take responsibility for deadlines, quality and budget. My roots are in advertising and media: from print and TV production in advertising agencies through marketing to multimedia production and live streaming, I bring technology and communication together.
Clients
SMEs
Pragmatic solutions within a clear budget.
Financial institutions
Regulated environments, the highest security requirements.
Public sector
Government projects with procurement and documentation obligations.
Contact
Let’s talk about your project.
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